Tokai Rika’s Growth Strategy

As vehicles have evolved, Tokai Rika has improved its technologies and provided products that connect people and vehicles.
Going forward, we will make good use of the strengths we have cultivated and, along with proceeding to develop products and services in the field of mobility, which has evolved from the concept of vehicles, we will pursue the improvement and deepening of our technologies in other fields, thereby expanding our reach to include goods and services. We will also develop and propose goods and services that contribute to well-being and a sustainable society, and aim for harmony between these goods and services.

TOKAI RIKA’S ORIGIN
Origin of the name TOKAI RIKA

Doing anything and everything,
that is our DNA

Tokai Rika’s DNA can also be seen in our name. Our full company name in Japanese (above) includes some of the same characters used in the Japanese words for “physics (物理),” “chemistry (化学),” “electronics (電気),” and “machinery (機械).” Our founder included these concepts to represent us as a company that is capable of anything.

TOKAI RIKA’S PRESENT

The strength of having delivered products that connect people and vehicles

We didn’t stop with the assembly of switches. By working on molding, machine pressing, casting, forging, dies, facilities, semiconductors, electronic assembly, and software we gave ourselves a wide range of proprietary technology. We also responded to the changes in vehicles, and have changed our product lineup through mechatronics, computerization, and moving to software.

Vision

Enhance our technologies in the fields of physics, chemistry, electronics, and machinery that we have nurtured through vehicle development to provide products and services that contribute to the community and the environment, and to
help realize an ever safer, more secure, and a higher quality of life.

TOKAI RIKA’S FUTURE

Growth strategy

To fulfill our purpose:
Putting on the final touch

Even the most advanced technology and systems are useless if there is a discrepancy with human sensibilities. In order to implement technological advancements into society, it is necessary to put on the “final touch” to resolve the discrepancy. Tokai Rika will contribute to the realization of a sustainable society by putting on these final touches.

Tokai Rika delivers the world’s first digital outer mirrors

In comparison with conventional optical mirrors, digital outer mirrors have a greater field of view, better viewing conditions in bad weather, and various other improvements for vehicular safety.

To make it practical, it was necessary to develop a housing to mount the camera on a car and maintain the camera’s functionality in all environments, such as rain, snow, and fog.
We contributed to the realization of the world’s first digital outer mirror by working on the final touches with the housing, lens, and heater to meet regulatory requirements and to keep the camera’s field of view in all environments.